MCS * 3500 – Market Analysis and Planning F,W (3-0) [0.50]

This course teaches students decision making theory and the methods of analysis that support decision making in the marketing discipline. Topics include customer, competitor and market analysis and methods such as forecasting and decision modeling.


Posted By : Name
Posted On : April 15, 2013

Is the textbook recommended by the student? No
Did the student enjoy the professor? No
Professor : Dr. Islam

Comment :
Class was awful. The stuff seems interesting but they don't teach you what the models are actually doing, and the models are 100% of the course. Still I got low 80s without really understanding it. Good luck.
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Overall Difficulty
Posted By : Anonymous
Posted On : January 29, 2011

Comment :
Not too bad of a course. Lianne Foti is a really nice person but here teaching styles are a bit boring. She reads right from her slides.
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